From the Life is a Gag website….here’s some real fun in marketing.  Taking a chance, thinking differently and actually implementing such ideas are most often way out of an advertisers comfort zone.  But what an impact it could have if given the opportunity! Below are two examples of how pushing that line benefits a business.  [...]

Advertising · Creative

I cannot decide if I like this Speed Stick commercial or it weighs too much on the creepy side.  In my book a couple elements are concrete; the target demo is men, older woman will pretty much hate it (due to the naivety and inferred intellectual level of the young female in the ad), but the drive [...]

Creative · Super Bowl · TV · Twitter

I saw this for the first time this weekend.  No graphics, no voice-over….it caught my attention.  I could not pull my eyes away!  What was I waiting for?  Some comic element to surprise?  Some horrific happening to jolt me into the product message?  Captivated, I watched the entire commercial and smiled at the end.  Southern [...]

Creative · southern comfor · Television · TV

This is amazing!  It’s a great promotional tool for Samsung.  The creation of music is wonderful….and watching David Beckham isn’t painful Tell us what you think? Related articles Samsung’s new ad with David Beckham inspires four nearly-identical headlines (web.blogads.com)

Communication · Creative · David Beckham · Ode to Joy · Samsung · Samsung Galaxy Note · YouTube

This layout appeared in my Coastal Living Magazine.  It is for Acura.  One page shows the outside of the vehicle and the second reflects what the car can carry!  With one look this advertising print ad conveys the value of the Acura RDX!  I would say the demographic target of Coastal Living would be woman [...]

Acura · Acura RDX · Advertising · Creative

This week, one for my girls!  The Newport Beach Film Festival celebrates the history of film.  They are utilizing television and radio to promote the event from April 26-May 3.  The television creative shows an iconic dancer…a muse stepping out from an old film into the new world.  It is a bit of a ride [...]

art · Communication · Creative · Newport Beach Film Festival · TV

For those of you who love the app allowing you to insert the “squirrel” into any photo your heart desires.  Here’s an app that’s more… animated!  The movie The Lorax has hit the theaters with Danny Devito as the principle characters voice.  As with most anything these days, there’s an app for that! The Lorax official app lets users [...]

Apple · Creative · Danny Devito · Lorax · Seuss

This is gorgeous!  I saw it for the first time this morning during Good Morning America!  It was, WOW!  Cartier launched this mini movie on a global level!  It’s absolutely beautiful!  It will be interesting to see how it’s used in the coming weeks.  MediaPost article highlights some of the details. This is must see!  What [...]

Cartier · Communication · Creative

That’s right!  The little crunchy chocolate cookie with the cream filling I grew up with is a century old.   To celebrate Oreo is turning to Facebook as part of their fun!  It’s a great way to promote, advertising and interact with fans and potential fans.  With over 23 million fans/likes…it’s gonna be a festive [...]

Creative · Facebook · social marketing

ATM’s are a convenience that we interact with on a weekly basis.  They have become a necessary evil with the fast pace lives we all live.  ATM’s allow us to access our money with ease from any and all banks, 24 hours a day, whether we are customers of that bank or not.  As long as we [...]

Creative · Marketing and Advertising